VIP Night for the launch of the Rolls-Royce Dawn

On Thursday, November 19th, Rolls-Royce Motor Cars London held a VIP launch for DAWN, the latest edition to the Rolls-Royce range in the heart of Mayfair at their showroom on Berkeley Square.

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A closely kept secret for months on end, the Rolls-Royce Dawn owns a look unlike any other—it is bold, powerful, and elegantly delicate all it once, with an unspoken eloquence that persuades even the most stubborn of opponents.

Combining the latest technologies with timeless automotive engineering, Dawn is the summation of everything Rolls-Royce Motor Cars stands for. Four spacious seats and a meticulously hand-crafted interior, mean Dawn is a car meant to be shared with those nearest and dearest.

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Kept behind a special screen to mask it from public view, the Dawn was finally unveiled in lavish fashion in front of a room laden with champagne, nibbles, and specially invited guests.

Attendees were invited to examine every element of the vehicle, and many took full advantage of the opportunity exploring both the Dawn’s luxurious interior and exterior.

Sponsors for the Berkeley Square launch party included:

Perrier Jouët

A vintner dedicated to creating wines with a distinct signature, Perrier Jouët generously contributed some of their finest champagnes, flutes, and flute trees to the evening.

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Maison Corthay

A contemporary men’s bootmaker, this French company designs shoes of inspiration, energy, and heart. Like the Dawn, Maison Corthay is appreciated for its distinct silhouette, aerodynamic lines, and custom approach to hand-crafted leather, making their stand an incredibly appropriate addition on the evening.

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Ana De Costa

Dedicated to redefining jewellery in both form and function, Ana De Costa is a London-based fine jewellery brand. Each of Ana’s unique creations is carefully crafted to become an “antique of the future”, passed from generation to generation.

To learn more about the Rolls Royce Dawn, or exclusive invitation-only events, contact your local H.R. Owen Rolls Royce dealer.